There is huge success of the lingerie line launched by Gisele Bündchen which is heading her to become first supermodel billionaire in near future. She has earned $45 million in 2010-2011, according to Forbes. She has launched the lingerie company in association with Hope in last May and given her own brand name, “Gisele Bündchen Brazilian Intimates”. It is a big hit in many countries like Latin America, Japan, Portugal and Israel. She has released 40-piece collection in stores of BRAZIL which reported a 40% increase in turnover. Soon her range will be available throughout world.
Because of the sale by this collection she along with her husband got title of Highest Paid Celebrity Couple in 2011 which is higher than Beyonce and Jay-Z.
Seeing the success of Bundchen another 26-year-old supermodel Bar Rafaeli has also announced a new lingerie line that will be called as Under.me. It will sell underwear collection for men and women online in the UK.
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