Tag Archives: Beauty Contest

The history of Miss Earth contest

Miss Earth Logo

Miss Earth is one of the 3 major international beauty pageants. One of its main aims is to promote environmental awareness. Because of this it is one of the most publicized beauty contests in the world. The current title holder is Olga Alava from Ecuador; she was crowned in the 11th edition of the pageant. Vietnam will be the host this year and in even-numbered years up until 2020, Thailand will be the host next year.
Miss Earth is the youngest of the 3 major international beauty pageants. It was founded in 2001 by Carousel Productions with the important purpose to shed a light upon the environment preservation problem. The titleholders usually spend their years involved in international environmental causes, also tree planting ceremonies, tours and sponsor visits. They are also the spokespersons of the Miss Earth Foundation and other organizations, such as UNEP (United Nations Environment Programme).

The slogan of the contest “beauties for a cause” was adopted in 2001 and in 2003 the 1st “beauty for a cause” prize was awarded.

Since its beginning the contest is annually held in the Philippines, in October or November. It is broadcasted in more than 80 countries since every year more and more countries are willing to participate and not just to observe.
In 2008 the Miss Earth Foundation started an interesting initiative- an eco-friendly design competition for professional and non-professional designers. They were given a chance to show off with their outfits made from recyclable materials. The outfits could be both runway worthy only or everyday.

An interesting fact is that in the pre-judging session the contestants face the judges for an interview without make-up where they speak about their personal thoughts on environment preservation. Evening gown and swimsuit competitions are also present, but not the main part as in other pageants. Because Miss Earth is more about finding a woman that is not only physically beautiful but also knowledgeable regarding environmental issues.

Olga Alava: Miss Earth 2011

The history of Miss World contest

Miss World logo

Miss World is the oldest international beauty pageant. It started in 1951 in the UK and was created by Eric Morley. It’s one of the 3 major contests of this kind in the world. The other 2 are: Miss Universe and Miss Earth. The winner of the pageant spends the year travelling, representing and promoting the Miss World Organization and its causes. The current titleholder is ivian Sarcos from Venezuela.

The pageant started as a one-time-only bikini contest and received its name by the media. When Morley learned of the Miss Universe pageant he decided to make it an annual event.

The first broadcast of the competition was by BBC in 1959 and with that the popularity of the pageant started growing. In the 60’s and 70’s Miss World was the most viewed event of the year (in the UK) with an audience of around 30 million. In the 80’s the contest introduced tests of intelligence and personality and started using the slogan “Beauty with a purpose”. Also in the 80’s the contest suffered a downfall.  It was seen as old-fashioned and politically incorrect and was not aired in any of the major British TV networks for years, until 1998 when Channel  5 picked it up again.
When Eric Morley died his wife- Julia, became the new chairman. The new century brought many new things to the contest such as the first African and black winner- Agbani Dirego of Nigeria in 2001. The voting in the contest is done by the viewers, who can do this either online or with a phone.

Since it was created the Miss World pageant has raised around 250 million pounds for children charity and was franchised in more than 100 countries. Another interesting fact is that it dramatically increased tourism in Sanya, China in 2003, 2004, 2005, 2007 and 2010 since the pageant was hosted there.

Ivian Sarcos: Miss World 2011

The history of Miss Universe contest

Miss Universe logo

Miss Universe is an international beauty contest of an annual type. It started out as a local “bathing beauty” competition in California in 1952. It was founded by the company Pacific Mills to sell their Catalina swimwear brand. Then it slowly grew into a bigger pageant and became part first of Kayser-Roth (an intimate apparel and hosiery manufacturer) and then of Gulf and Western Industries (an American conglomerate). After which the rights to the contest were acquired by Donald Trump in 1966. In 1988 Miss Universe Inc. became Miss Universe Organization. Its headquarters were moved from Los Angeles to New York. Trump then decided to further the revitalization of the beauty pageant and appointed a new CEO-Molly Miles and a new president –Maureen Reidy. “Redefined for today’ was the new slogan of the contest with which the pageants were promoted.

The first airing of the pageant on television was in 1955. CBS started broadcasting it from 1960 and in 2003 NBC took over the TV rights. Starting 2012 Xbox Live will also be streaming the pageants, online.

Nowadays the Miss Universe Organization is a partnership between Donald Trump and NBC which sells TV rights in other countries and produces two more pageants- Miss USA(where the winner represents the United States in Miss Universe) and Miss Teen USA.

The Miss Universe pageant is held over a two week period in May and July and according to the organizers it’s more than a beauty pageant. Women who aim for the crown must be intelligent, cultured and well-mannered. Having good answers to the questions is very important (although this part is nowadays of less importance than it was back in the twentieth century). The swimsuit and evening gown competitions are especially important.
The competitors are ranked by votes from the judges and the one with the most votes wins, if there is a tie the girl with the higher semifinal score wins.

The current Miss Universe is Leila Lopes from Angola, Africa.

Leila Lopes: Miss Universe 2011